Corporate Giving, Makes Corporates Smell of Roses

We all like to see individuals and business get behind a community organisation, those who give do so for a variety of reasons. And, the feedback, the feeling they get for their giving is varied too.

This article on www.nzherald.co.nz is a good read, it isn’t new findings, but worth the read nonetheless.

Read the article here Successful corporate giving

Is there Competition in Sponsorships, Collaborations?

Something that I’ve been pondering (again) and something that was recently raised with me was the issue of whether you can have more than one sponsor for your organisation from the same “industry”?

I recall a few years ago when an organisation I was doing some work with had an approach from a professional service provider who wanted to get on board and help the organisation, but as there was already a sponsor from the same profession the CEO and Board were hesitant to accept the offer.

The company made several calls, sent numerous emails and eventually they were invited in for a meeting to further discuss what they wanted to offer; when it was suggested to them that their “competitor” was already a sponsor, all eyes lit up. Not the charity’s, but the reps from the business. They could see an opportunity, not selfishly, just an opportunity that could work toward something more favourable for the charity.

Eventually the company’s offer of support was accepted and they produced a great service offering to the charity and those who were benefiting from the work of the services provided by the charity – it was a win win.

A further win was when the two “competing” companies met at a black tie dinner and discussed how they could work together to further enhance the work of the charity.

They started working together to build on the work of the charity, they developed a new funding model and – they laid down a challenge to one another, an annual sports challenge between the two companies. This raised significant funds for the charity, raised morale within the two companies and created other opportunities.

So, to cut a long story short, don’t shut the door on an offer of support until you have sat and carefully looked at the offer from all angles. There’s more than likely positives to come from having “competition” in your sponsorship ranks.

More Reason for Transperancy

​Seeing the item in the NZ Herald about the Halberg Trust  just reinforces that even more transperancy is needing in the charity sector.

There’s no denying that the amount of money raised, versus amounts distrubuted, used, will be different – there will be operational costs. 

But when people see high operational costs versus distributions they will be concerned, ask questions and want answers; real answers not just some lip service.

It’s time, nah, it’s long overdue for organisations to be more open about their income v expenditures, they can’t simply leave it until people ask questions; all this does is raise more quesions, not only of the organisation concerned, but of the sector as a whole.

2016 Fraud Survey – BDO

I’ve talked about fraud in the charity sector before, and my personal take on it is that it under reported, because charities don’t want their donors to know that there are people committing fraud (no matter the level.)

Yes, there is a risk to funding if general donors (mums and dads) learn that there has been fraud committed at a charity they support, but in reality isn’t honesty the best policy, shouldn’t donors be told what’s been happening?

It seems that the majority of charities have systems in place, especially given the new reporting standards required of them, and know they can get help and support from Charity Services; so maybe the message is getting across, especially with smaller organisations, that there is help available to them and that there’s no shame in asking .

Read the summary of the BDO Not-for-Profit 2016 Fraud Survey here.

If your organisation detected fraud, what would you do, would you take action, would you let your supporters know? Either leave a comment below or email me charitymattersnz@gmail.com.

 

 

 

Looks Like a Charity Beat Up

A New Plymouth (New Zealand) charity – Roderique Hope Trust which provides emergency housing has recently leased a property to house people in urgent need of housing. But, this doesn’t seem to have gone down too well with others who have properties on the street.

One person, who’s daughter has a property on the street, has apparently threatened to sue if the value of her property decreases because of the Trust providing accommodation.

How can this be ok to even think about? As one person who commented on the item on Stuff.co.nz has said, “Do the residents of the street vet ALL people buying or renting in “their” street?  I bet they don’t!   How do they know that “that sort of person” became homeless due to accident, illness, redundancy or other reasons, and are perfectly respectable people?   This looks like a severe case of Nimby-ism”. This commenter is right in his/her thinking.

All too often we see community organisations taking action to help others in the community only to face a backlash, this time it seems as though the threat of legal action is only one part of the potential backlash, but it also seems that this could be a media beat up.

It would appear that Roderique Hope Trust have tried to keep the local residents informed, the fact that a meeting was planned for a long weekend is perhaps not a good thing, although it wasn’t organised by the Trust; but whoever organised it should have taken into account that some “players” wouldn’t be available.

We need organisations like Roderique Hope Trust helping in the emergency housing area, but we run the risk of others taking a step back if threats such as the one in this article are made to other providers.

Let’s hope there’s a good outcome to this and that the Trust moves ahead with their plan, it would seem that the owner of the property has no issues, only a handful of local residents who seem to feel they have been left out of discussions.

Let’s hope common sense prevails.

 

 

 

 

 

Grant Thornton Survey

The Grant Thornton Survey is conducted every two years, and from my take on the results non-profits are still facing the same issues as were indicated in the last survey results.

Smaller non-profits are still concerned about where they are at, where their money will come from.

And, again the issue of how organisations relate to their Board is also an ongoing concern (something I am concerned about – to me a Board should be more than a group of people who “”sign off” a Board should be active).

Read the full report here 

What are your concerns, issues … what needs to change? I’d be keen to know what your take is on where your organisation is now, and what you need to get it from where you are now to where you want it to be. Either leave a comment or email me charitymattersnz@gmail.com.

 

 

Changes are Afoot

​Non-Profits Being Hit

Seems that times are a changing for non-profits, we’ve heard recently that budgeting services have had funding cuts, now we’re hearing that other social agencies will have to ”disclose” details about the people they assit in order to maintain funding levels.

Some of the changes may not appear too bad, with some explanation being for the changes being that it is a way to help reduce operational, backroom costs; something that is perhaps needed. But is a heavy handed approach, as these changes seem to be, the way to go?

There’s no denying that there are duplication of services being provided within the non-profit sector, with each competing for a slice of the funding pie.

If there are several organisations working in the same space, it would make sense where possible for them to work closer to help reduce oerational costs. And, yes, there are organisations now working more closely to help reduce overall costs, but more could still be done.

When it comes to disclosure of client information, names, addresses, gender etc, this becomes worrying. 

With some organisations assisting vunerable people being asked to provide such personal information in order to gain or maintain funding it screams of Big Brother.

What’s wrong with the way things have done previously, a summary of clients assisted seems to have worked well. 

What will Government agencies use the personal information for?

How will clients, particularly those who are vulnerable, victims of crime etc react, will it cause some to not seek help out of fear of their personal information being misused (lost)?

Will your organisation be affected by these changes?

If you support organisations that maybe affected by these changes, will this have any impact on your continued support?

Questions need to be asked of Government agencies as to what are the REAL purposes of these changes?

Email Marketing, Be on Point

We all get them, emails, email updates, simple to the point outlining what an organisation has been doing; then we get the solicitation emails – love them or hate them, they’re a fact of life and we have to accept that when we subscribe we will get them.

As an organisation, you’re relient more and more on emails as a means of communication, simply as it is cheaper than postal updates and appeals.

What is important is that you address them correctly, do you know how your subscribers/donors like to be addressed? Mrs/Ms/Mr, or is it ok to simply use their first name?

But, first off – The Subject Line is an all important part of an email – get this wrong and more will be sent direct to the bin – deleted, with all your hardwork wasted.

Have a read of what Michael Rosen says, yes, it’s in American speak, but he makes sense and has good points and, pointers on how you might get a better readership and response if you take time to plan what you want to send your subscribers and donors.

Click here and read

What are you doing with your email and DM campaigns, are you targetting everyone on your database or are you segmenting it to those who want updates and donors as two separate categories?

Are you further segmenting it to send something different to those who have given recently?

Recruitment Challenges, there’s a shortage …

Came across New Zealand’s shortage of fundraisers. A recruiter’s view on Saturn Group’s website.

We all know there’s shortages of skilled people across many sectors, we almost hear it daily; but we seldom hear about the shortage of skilled fundraisers.

Have a read of New Zealand’s shortage of fundraisers. A recruiter’s view, to understand what’s happening.

http://www.saturngroup.co.nz/news/new-zealands-shortage-of-fundraisers-a-recruiters-view/