After chatting with some people over the weekend about ideas for my blog posts this week, it was suggested to do a recap a ”Look Back” at some of the posts I have shared previsously.
Sounded good to me, so here’s Look Back at some earlier posts that I’m sure you will enjoy and gain something from.
When Something Goes Wrong
Negative feedback about staff interaction with donors can impact on the reputation of your organisation, how do you deal with it?
Every now and then someone doing work for your organisation may say or do something that causes donors to be left with a sour taste in their mouth.
How this is dealt with by you is important, you need to retain supporters and the best way to do this when someone upsets them, is to let the supporter know that you hear what they are saying, that you will talk to the staff member about their actions and that you will let the supporter know what action you have taken.
It doesn’t matter how long or the value of support you receive from a supporter, they are all equal and should be treated as such, respect is universal.
Keep reading here
Reigniting the Flame in Delinquent Donors
Before you start planning how to get delinquent donors back on board, have you made the phone call to ask why people have stopped supporting you?
Without some level of research any plan to reignite the flame in donors who have stopped giving for some reason, you have no idea the why, what and how of putting something in place to win them back.
Reigniting the flame in a delinquent donor in many cases is quicker and more cost effective than gainer a new donor.
The donor who has stopped supporting you did so for a reason, was the amount they were giving too high, they had a change in personal circumstances, or something else has caused them to stop giving.
Continue reading here
Business Support
It’s estimated that business donations account for six percent of the donations some non-profits receive.
If this is the case then the question must be asked “how much time and energy is being used to reach and nurture this group?”
Is the time you’re putting into gaining business support being used wisely?
If residential – general support if the main income source for non-profits, wouldn’t it pay to spend more time gaining and nurturing this sector?
Continue reading here
Pick up the Phone and Say Thank You
Don’t lose donors, respect them, acknowledge them.
An organization recently lost a major donor because they felt their support wasn’t really being appreciated.
Why, simple after sending in a substantial cheque on a regular basis all they’d hear back from the organization would be in the form a standard receipt, no acknowledgment of the impact the donation would have on the work that the organization carries out.
Result – support withdrawn. All the organization had to do was pick up the phone and call the donor, thank them and tell them how important they were to the work being carried out.
Continue reading here
As always, leave comments or suggestions on what you would like to see shared on my blog
You can email me charitymattersnz@gmail.com