How often does the management of your organization invite front line staff to attend public events?

After writing ‘Your board and trustees should be working’ – I was reminded of how often the executive team in some organizations were the only people who would regularly attend events hosted by or for the organization – why?

Lets look at something, who does the ‘real’ work, who are the people responsible for raising the funds, administering services, answering queries from the public? Is it the management team, or is it the front line staff – the worker bees?

Sure events cost money and every ticket sold helps offset costs, but surely some of the people who attend could forgo their place at the table, instead giving it to someone who spends hours everyday working to ensure the organization can and does meet its goals.

Imagine what it would do for staff morale if staff were invited to attend events, they’d have the opportunity to meet and talk with people the organization works with as well as sponsors etc; they’d have ‘stories’ the could share with other staff and be able to use the experience of the event to help them in their day to day work.

Sure there could be a challenge in working out what staff to invite, but it’s worth the effort to spend time looking around and seeing who would benefit most from attending. Don’t make the decision on a pecking order in the organization – instead invite staff who offer a range of skills, staff who have been with the organization a while, as well as at least someone who may have only been there a short time who shows promise.

If you have regular events do you invite staff to attend – if not why not? If you do, then how do you work out who attends? 

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s