After reading “The 8 Wrong Questions PR Firms Are Asking About Social Media” I got to thinking that these questions are the same that any non-profit could/should be asking.
It’s not too hard to get started using social media, it’s the ongoing use of it that organisations seem to have a challenge with, maybe by looking at these questions you’ll start having a clearer picture of its use in your organisation.
Keep an eye out over the next week for my new post “Non-profits and Social Media” – which will be the start of a series looking at what can be gained, tools at your disposal and who’s doing what; hopefully we’ll be sharing some great case studies too – so stay tuned.