Would you give someone the shirt off your back? After reading Richard Branson’sScrew it, Just do it” and seeing the reference in it to when he selling copies of Student magazine, he was asked by a ‘beggar’ for some money, not having spare money Branson took off his clothes and handed them over.

How many of you, or your committee, board or executive are willing to go above and beyond to support the work of your organisation. How well have you “sold” your organisation to your supporters, would they go above and beyond and give the shirt off their back? The answer to this is probably no, no one would.

Why? If someone is a strong advocate for an organisation, would they give their all to it; especially in the case of employees, management teams and executives? Or, are some of these just seeing their role in the organisation as being “seen” to be doing the “right thing”.

We’re not suggesting people need go without to support the organisation, but they should be walking the talk, they should be “at one with it”, if they’re not, then it could be assumed that it’s only a “job” to them.

As individuals we all have the opportunity to help others, whether it’s being directly involved with a cause as a supporter (financial or other), offering our help as volunteers or helping in some other way.

We shouldn’t get caught up thinking that the only way we can help is monetary or time, we could help simply by offering to introduce others to the organisation. Some of these introductions could be just what the organisation needs to achieve a goal.

Perhaps we know a business that would be willing to assist in some way; perhaps we know where they could source something they’ve been looking for; all we have to do is be willing to look beyond ourselves and seeing that there’s others out there that need our help.

Organisations need to think about other ways that people can help, they can’t always rely on financial support. Draw up a wish list, task list, and look for people who may be able to steer you in the right direction to get what you’re needing.

You don’t have to do it all on your own, there are people out there willing and wanting to help, you just need to find and connect with those willing to give the shirt off their back.

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